Liverpool FC has the most visited club website in world football, with more than 51 million global visits so far this season.<\/p>\n\n\n\n
The latest independent website traffic data from Similarweb, puts the Reds in top spot, ahead of any other football club.<\/p>\n\n\n\n
Liverpoolfc.com has received 20 percent more visits than any other Premier League club so far this season.<\/p>\n\n\n\n
The latest figures build on the success of the 2024\/25 season when LFC\u2019s website was named the most visited Premier League site, with 86.8 million visits across the title-winning campaign.<\/p>\n\n\n\n
Liverpool FC leads the Premier League in partner content and storytelling, generating 935 million video views across LFC-branded content last season \u2014 56 per cent more than its nearest rival.<\/p>\n\n\n\n
The site also serves as fans\u2019 source for ticketing, All Red membership, booking the Anfield museum, tours and experiences plus access to the online store for the latest official LFC merchandise.<\/p>\n\n\n\n
Ben Latty, chief commercial officer at Liverpool FC, said: \u201cOur reach and engagement are among the best in world football and testimony to the amazing work of our dedicated, creative and passionate digital and media teams.<\/p>\n\n\n\n
\u201cDelivering for our global partner family is a key strategic priority for the club. LFC\u2019s ability to produce incredible content and results, rooted in authenticity helps deliver for our partners and bring our global fanbase closer to the club they love.\u201d<\/p>\n\n\n\n
On social media LFC\u2019s club channels have already hit 1 billion engagements this season, after a record-breaking season in 24\/25, reaching almost 1.7 billion engagements.\u00a0 It was LFC\u2019s most successful season ever on social media during their title winning campaign.<\/p>\n\n\n\n
LFC has also surpassed 12 million subscribers on YouTube.\u00a0 They were the first Premier League club to receive the Diamond Play Button back in May 2024 for reaching 10 million subscribers on the channel.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"
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