{"id":9357,"date":"2026-02-12T09:57:12","date_gmt":"2026-02-12T02:57:12","guid":{"rendered":"https:\/\/www.infinitysport.asia\/news\/?p=9357"},"modified":"2026-02-12T09:57:14","modified_gmt":"2026-02-12T02:57:14","slug":"table-tennis-takes-over-weibo-in-2025","status":"publish","type":"post","link":"https:\/\/www.infinitysport.asia\/news\/table-tennis-takes-over-weibo-in-2025\/","title":{"rendered":"Table Tennis takes over Weibo in 2025"},"content":{"rendered":"\n<p>2025 wasn&#8217;t just the year table tennis lit up arenas; it took over the internet.<\/p>\n\n\n\n<p> According to the newly released <em>2025 Sports Industry Trending Topics Report<\/em> by Weibo Hot Search, table tennis officially ranked as the No.1 most-followed sport on the platform, with the WTT Series and ITTF World Table Tennis Championships Finals claiming the top two spots among all sports events.<br>\u00a0<br>The data tells a story of momentum, and one of deep cultural connection. With over 10,000 appearances on Weibo&#8217;s main trending charts, and keywords like &#8220;Grand Smash,&#8221; &#8220;WTT,&#8221; &#8220;Champion,&#8221; and names like World No.1&#8217;s Wang Chuqin and Sun Yingsha, lighting up timelines year-round, table tennis emerged as China&#8217;s most talked-about sport organically and emphatically.<br>\u00a0<br>The rise in digital attention reflects the sport&#8217;s growing cultural relevance, the personalities driving it, and the sheer frequency of unforgettable moments delivered throughout the season. In parallel, World Table Tennis (WTT) and Weibo formalised their strategic partnership in December 2025, building on this momentum to drive deeper content collaboration, athlete storytelling, and new ways of engaging fans directly on the platform.<\/p>\n\n\n\n<p>Adding to the sport&#8217;s momentum, WTT was also named &#8220;Influential Event of the Year&#8221; last year at the 2025 Weibo Ignite Night \u2014 China&#8217;s biggest annual sports and entertainment gala. The accolade, now awarded to World Table Tennis for the third consecutive year, was presented during a awards night that drew over 300 million livestream views and brought together athletes, esports stars, commentators and creators on one of the most powerful social media stages in the country. In a sea of viral culture and online icons, table tennis held its own.<br><br>&#8220;What we&#8217;ve seen in 2025 is the convergence of legacy and relevance; table tennis as both a heritage sport and a consistently trending topic,&#8221; said Steve Dainton, WTT Chief Executive Officer. &#8220;Weibo&#8217;s influence as a cultural pulse point in China has helped accelerate our reach in ways few platforms can. Our partnership is not just about the views but also about building a sport that lives in real time, in the feeds, and in the hearts of millions.&#8221;<br><br>Among the standout highlights from the Weibo Hot Search report:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Table tennis ranked No.1 among all sports with 10,871 appearances on the main trending list and 12,328 on the sports-specific list \u2014 outpacing all other disciplines by a wide margin.<\/li>\n\n\n\n<li>The WTT Series topped all sports event charts with 3,151 main list appearances and 4,410 on the sports list, while the ITTF World Table Tennis Championships Finals placed second with 2,252 and 1,305 respectively.<\/li>\n\n\n\n<li>The athlete rankings were dominated by Chinese table tennis stars, led by Wang Chuqin, who ranked first overall, followed closely by Sun Yingsha, Fan Zhendong, Wang Manyu, and Lin Shidong \u2014 affirming their influence not just in sport, but across the wider digital sphere.<\/li>\n<\/ul>\n\n\n\n<p>&#8220;Sport creates stories. Table tennis creates movement,&#8221; said Cao Zenghui, Senior Vice President of Operations at Weibo. &#8220;Our partnership with WTT reflects our belief in the power of sport to shape conversation and community. The numbers speak for themselves, but beyond that, they show the unique way this sport connects with fans across generations.&#8221;<br><br>WTT and Weibo&#8217;s partnership will continue in 2026, with plans to expand platform-first activations, fan-driven campaigns, and next-gen content formats that reflect the fast, emotional, and personality-led nature of the sport.<br><br>As table tennis continues to evolve beyond the table \u2014 as a lifestyle, a narrative, and a digital phenomenon \u2014 WTT and Weibo are just getting started.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>2025 wasn&#8217;t just the year table tennis lit up arenas; it took over the internet. According to the<\/p>\n","protected":false},"author":1,"featured_media":9358,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[47],"tags":[],"class_list":["post-9357","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release"],"aioseo_notices":[],"featured_image_urls":{"full":["https:\/\/www.infinitysport.asia\/news\/wp-content\/uploads\/2026\/02\/wtt-weibo.png",1920,1080,false],"thumbnail":["https:\/\/www.infinitysport.asia\/news\/wp-content\/uploads\/2026\/02\/wtt-weibo-150x150.png",150,150,true],"medium":["https:\/\/www.infinitysport.asia\/news\/wp-content\/uploads\/2026\/02\/wtt-weibo-300x169.png",300,169,true],"medium_large":["https:\/\/www.infinitysport.asia\/news\/wp-content\/uploads\/2026\/02\/wtt-weibo-768x432.png",640,360,true],"large":["https:\/\/www.infinitysport.asia\/news\/wp-content\/uploads\/2026\/02\/wtt-weibo-1024x576.png",640,360,true],"1536x1536":["https:\/\/www.infinitysport.asia\/news\/wp-content\/uploads\/2026\/02\/wtt-weibo-1536x864.png",1536,864,true],"2048x2048":["https:\/\/www.infinitysport.asia\/news\/wp-content\/uploads\/2026\/02\/wtt-weibo.png",1920,1080,false],"morenews-large":["https:\/\/www.infinitysport.asia\/news\/wp-content\/uploads\/2026\/02\/wtt-weibo-825x575.png",825,575,true],"morenews-medium":["https:\/\/www.infinitysport.asia\/news\/wp-content\/uploads\/2026\/02\/wtt-weibo-590x410.png",590,410,true]},"author_info":{"info":["admin"]},"category_info":"<a href=\"https:\/\/www.infinitysport.asia\/news\/category\/press-release\/\" rel=\"category tag\">Press Release<\/a>","tag_info":"Press Release","comment_count":"0","jetpack_featured_media_url":"https:\/\/www.infinitysport.asia\/news\/wp-content\/uploads\/2026\/02\/wtt-weibo.png","_links":{"self":[{"href":"https:\/\/www.infinitysport.asia\/news\/wp-json\/wp\/v2\/posts\/9357","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.infinitysport.asia\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.infinitysport.asia\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.infinitysport.asia\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.infinitysport.asia\/news\/wp-json\/wp\/v2\/comments?post=9357"}],"version-history":[{"count":2,"href":"https:\/\/www.infinitysport.asia\/news\/wp-json\/wp\/v2\/posts\/9357\/revisions"}],"predecessor-version":[{"id":9360,"href":"https:\/\/www.infinitysport.asia\/news\/wp-json\/wp\/v2\/posts\/9357\/revisions\/9360"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.infinitysport.asia\/news\/wp-json\/wp\/v2\/media\/9358"}],"wp:attachment":[{"href":"https:\/\/www.infinitysport.asia\/news\/wp-json\/wp\/v2\/media?parent=9357"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.infinitysport.asia\/news\/wp-json\/wp\/v2\/categories?post=9357"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.infinitysport.asia\/news\/wp-json\/wp\/v2\/tags?post=9357"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}