Infinity to focus on sports tourism events

Infinity Sports will focus on bringing relevant sporting events to the Kingdom of Cambodia to boost sports tourism.

Sports, particularly traditional events like Kun Bokator. Kun Khmer, are seen as important symbols of national identity and cultural heritage. The right events can serve as a catalyst to promote sports tourism nationwide and attract foreign visitors, boosting the local economy. 

The appeal of Cambodia’s southern coastline, provides ample opportunities for water activities such as sailing and yachting. The country’s stunning beaches and scenic coastal areas provide a perfect setting for visitors seeking aquatic adventures.

The lush jungles and mountainous areas in various provinces are ideal for adventure sports while Phnom Penh itself boasts of modern facilities including the Morodok Techo Sports Complex.

The charm of SIem Reap also provides historical backgrounds for sporting activities.

In line with this, Infinity is joining hands with the Pacific Asia Travel Association, Cambodia Chapter (PATA CC) to promote sports tourism in Cambodia.

Infinity chairman S.T. Arasu and PATA CC president Fr Thourn Sinan are already in deep discussions on working hand-in-hand to bring much needed sports tourism events in the near future.